Fuse ODG - We Know It's Christmas (Band Aid Reply)

Stream Fuse ODG - We Know It's Christmas https://li.sten.to/fuseodgweknowitsch... New Africa Growth & Relief Fund https://angelcommunities.org/c/New-Af... We Know It's Christmas serves as a direct rebuttal to the 1984 Band Aid single, "Do They Know It’s Christmas," which, according to Fuse, perpetuates outdated and negative stereotypes about Africa, portraying the continent solely as a place of poverty and famine. The release date also marks the 10th anniversary of the moment Fuse ODG made global headlines by turning down an invitation to join the 2014 revamp of the Band Aid project led by Sir Bob Geldof. The musician's decision ignited widespread debate, but Fuse stood firm, asserting that African voices should be at the forefront of telling their own stories. In an open letter published by The Guardian shortly after the incident, Fuse addressed the media storm, gaining international attention. His words quickly went viral, amassing over 80,000 shares and millions of views, making it one of the most read articles globally that week and one of the most read pieces of the year on The Guardian website. To mark the anniversary of this defining moment, Fuse’s new single "We Know It’s Christmas" is not just a critique but a celebration of how far things have come. It explores the transformation in the African narrative since his bold decision. It highlights the continent's growing economic strength, pointing out that, in Ghana alone, tourism and remittances now contribute more to the economy than all foreign aid combined. "We Know It’s Christmas" is not just a song, it’s a statement," Fuse ODG says. "It's a reflection of where we’ve come from and where we’re going. Ten years ago, I made a stand because I believed it was time for Africans to tell their own stories and to redefine the narrative. This song is a celebration of that shift. We're no longer waiting for charity; we’re building our own futures. This is about empowerment, pride, and showing the world that Africa’s story is far more than poverty and aid. In addition to his music, Fuse ODG is reshaping global perceptions of Africa with the launch of School of New Africa (SONA), an educational app that teaches Black History and uncovers Africa's powerful, often overlooked stories. SONA highlights the continent's contributions to global culture, science, and history, empowering the next generation with knowledge of their rich heritage beyond the mainstream narratives of slavery, poverty and struggle. Stream We Know It's Christmas https://li.sten.to/fuseodgweknowitsch... Lyrics - We Know It’s Christmas 1st Verse What a time Everybody coming back home and losing their mind Everything that we said in the dark is coming to light All the blood and sacrifice To undo what dem advertised Now the youths dem be full of pride I wish Mr Garvey could see this Malcom X yea him dream this Kwame Nkrumah could see this This feels like 6th March 57 but the remix Chorus We know when it’s Christmas (x6) 2nd Verse You can’t tell me nothing My people them celebrating everything is bussing It’s our time end of discussion You told me there’s no Christmas in December Yes I remember Stripping me that’s your agenda But you never thought we would end up Leaving the place that you sent us We never surrendered I wish Mr Garvey could see this Malcom X yea him dream this Kwame Nkrumah could see this This feels like 6th March 57 but the remix Chorus We know when it’s Christmas (x6) Outro Run it Fuse ODG - We Know It’s Christmas (Lyrics).docx We’ve done it It feels like 6th March 57 it’s the remix Run it We’ve done It feels like 6th March 57 it’s the remix